د. محمد مأمون احمد د.م.م.ا. 2025. Factors affecting the purchasing decision for banking services in banks operating in the Kingdom of Saudi Arabia. Case study - Al Rajhi Bank - Rafha. Civilization University Journal of Applied and Humanitarian Researches. 8, 08 (Aug. 2025). DOI:https://doi.org/10.64295/cujahr.v8i08.89.